2020, Volume 13, Issue 4

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    Impact of promotional activities on choosing a place to study by the students of Pope John Paul II State School of Higher Education in Biała Podlaska / Wpływ działań promocyjnych na wybór uczelni wyższej przez studentów PSW im. Papieża Jana Pawła II w Białej Podlaskiej
    (Państwowa Szkoła Wyższa im. Papieża Jana Pawła II w Białej Podlaskiej, 2020-12-17) Kozak, Agnieszka ; Taradaniuk, Andrei ; Shevchenko, Elvira
    Subject and purpose of work: The article deals with the issues of promotion and its impact on the students’ decisions to choose a place to study. The problem seems to be important due to the changes on the educational market that have been taking place for several years. On the one hand, we have a large supply of academic institutions, and, on the other, an ongoing demographic decline. Such a situation requires the implementation of marketing activities which can establish and maintain permanent relationships between higher education institutions and the recipients of their offers. Materials and methods: This study used a non-random selection. It included 100 randomly selected students of Pope John Paul II State School of Higher Education in Biała Podlaska (PSW). Its aim was to answer two basic research questions, namely what impact on students’ choice of a place to study have promotional activities undertaken by higher education institutions, and which forms of promotion have the greatest and the least impact on students’ choices. Results: The survey of respondents' opinions was conducted at the turn of January and February 2020 by the method of a diagnostic survey using a questionnaire. The main source of information on academic institutions to choose from, as stated by the respondents, were their friends and family. Such an answer was given by as many as 40% of the respondents. The research also showed that the greatest impact on students’ decisions were: the information on the website of a higher education institution (24%), open days (19%), as well as leaflets and guides (16%). Conclusions: The arguments for the choice of Pope John Paul II State School of Higher Education in Biała Podlaska, and not some other academic institution, were primarily a convenient location, its prestige, the possibility of foreign trips and the positive opinions of their friends. The respondents positively assess the image of their study place, but they find its promotional activities to be insufficient.
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    Agriculture loans in cooperative banks of the Podlaskie Voivodeship / Kredyty dla rolnictwa w Bankach Spółdzielczych województwa podlaskiego
    (Państwowa Szkoła Wyższa im. Papieża Jana Pawła II w Białej Podlaskiej, 2020-12-17) Łukaszuk, Krzysztof
    Subject and purpose of work: Running an agricultural activity requires acquiring funds necessary for its functioning and proper development. The most classic examples of financing agricultural activity include all kinds of bank loans used by farmers for the purchase of agricultural land, construction and modernization of buildings, the purchase of machinery and equipment, as well as the establishment of perennial plantations or the purchase of a herd. The aim of the study is to present the possibilities of financing agricultural activity by cooperative banks in the Podlaskie Voivodeship. Materials and methods: The study used the method of observation and analysis of banking materials. The source of information was the data of cooperative banks, the Agency for Restructuring and Modernization of Agriculture and the Central Statistical Office. Results: Over the centuries, cooperative banks have developed techniques, methods and practices in the field of agricultural lending. They have somehow specialized in this area and offer farmers a full range of commercial loans. They have also actively participated in the redistribution of funds under the implementation of the EU Common Agricultural Policy. for many years. Currently operating farms have access to many forms of financing (the most developed and available in banks, however, are loans) depending on their financial needs or planned investments. Conclusions: Among many forms of foreign capital in agriculture, it is preferential loans that play a significant role as a stimulus to improve farm activities. Granting loans by cooperative banks is one of the basic tasks in their operations. Bank loans play an important role in changes taking place in agriculture. They generally do not violate the principles of market economy and financing rules, provided that the financial and credit policy takes into account the needs and limitations resulting from the current and forecast economic situation of farms.
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    Forms of cooperation of medium vocational schools with the local environment, and the quality of education based on the example of the Ziemia Podlaska School Complex No. 4 in Bielsk Podlaski / Formy współpracy średnich szkół zawodowych ze środowiskiem lokalnym a jakość kształcenia na przykładzie Zespołu Szkół nr 4 im. Ziemi Podlaskiej w Bielsku Podlaskim
    (Państwowa Szkoła Wyższa im. Papieża Jana Pawła II w Białej Podlaskiej, 2020-12-17) Hryniewicki, Bolesław
    Subject and purpose of work: The subject of the study is the cooperation of secondary vocational schools (technical secondary schools) with institutions of the local environment and its impact on the improvement of the quality of education. The aim of the work is to identify the main results of the school's cooperation with its immediate environment. An important element of the analysis is to find answers to several problematic questions, such as: What institutions and organizations do vocational schools cooperate with? What activities are undertaken in cooperation with institutions and organizations? What educational benefits do school students get from cooperation? Materials and methods: The article uses a diagnostic survey method, an observation method, an inductive-deductive method, an interview and a literature review. The survey conducted among students and teachers of a selected secondary school made it possible to obtain information on the forms of cooperation with the local community and its impact on the processes taking place at school, in particular on the didactic and educational process. Results: The school teaching staff members see the need for active cooperation with the local community because entities from the school's environment can complement the didactic and educational activities. Therefore, numerous and varied forms of cooperation are undertaken, which, in the opinion of students, bring many benefits related to extending knowledge, improving professional skills and social competences. Conclusions: The cooperation of the school with the local community leads to the improvement of the quality of education, both in the area of didactics and education, as well as modernization of the didactic base and promotion of the school. It is advisable to consciously shape the cooperation by the school management.
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    Development and revitalization of industrial areas / Zagospodarowanie i rewitalizacja terenów przemysłowych
    (Państwowa Szkoła Wyższa im. Papieża Jana Pawła II w Białej Podlaskiej, 2020-12-17) Krasuski, Sebastian
    Subject and purpose of work: The basic challenge for post-industrial areas is their inclusion in the socio-economic circulation and assigning them new functions in urban structures. Materials and methods: This paper focuses on the analysis of selected cases of transformation of post-industrial areas for the following purposes: service, housing, cultural and educational. Results: Despite a significant possibility of developing post-industrial areas for housing, cultural and educational or service purposes, as shown by the present case study, many barriers for land redevelopment can still be found. They include, among others, information, financial or system barriers. Conclusions: Unregulated legal status, insufficient technical infrastructure, existing buildings, existing ecological contamination, and above all, limited availability of data and information on the condition of a given area.